Shannon Doremus on lilAgents
Owner, Naches RV Resort
David and his team have been on-point with our Google Search and YouTube ads. Taking this off our plates was a game-changer. lilAgents understands digital marketing and adapts when Google throws in curveballs. Responsive, resourceful, and affordable. Highly recommend.
Project details
- Industry
- Hospitality and Travel (RV resort, lot sales)
- Project type
- Ongoing ad management
- Services
-
- Google Search Ads
- YouTube Ads
- Conversion tracking audit
- Creative production
Outcomes
- Cost per lead dropped from $99 to $14 on the strongest creative
- Reported conversions reconciled to real inquiries after tracking audit (~94/week reported vs ~50 actual)
- Quality buyer flow to the resort sustained through Google Search + YouTube ads
What Shannon said about working with lilAgents
Strengths she highlighted
In her G2 review, Shannon expanded on what’s working:
“I hired lilAgents to kick start our Google ads, and David and his team have been great at understanding what we offer and creatively presenting it through Google Search and YouTube ads. Their assistance in handling this aspect of our business has been a game changer for me as a business owner. I find them to be responsive, resourceful, and affordable. They also excel at bringing quality buyers to our resort and providing creative deliverables and great customer service. Their adeptness with Google has been particularly beneficial.”
Areas to improve
“n/a”
Shannon noted nothing she’d want changed in her G2 review.
The project in context
Naches RV Resort sells RV lots in central Washington and needed paid acquisition that actually converted to qualified buyers. Shannon hired lilAgents to take over Google Search and YouTube ad management.
What the team is solving
“I use lilAgents to attract quality buyers for RV lots, with their adept Google and YouTube ads being game changers. They presented our offerings creatively and lifted a burden from my shoulders. Their service is responsive, resourceful, and affordable.”
Behind the headline numbers
When lilAgents took over the Naches account, the previous vendor’s reporting showed about 94 conversions per week. The owner’s actual inquiry count from form submissions in her inbox was closer to 50. Within an hour of getting access, the team identified three default settings inflating the reported numbers (GA4 event scope, Google Ads conversion counting, and a misconfigured primary conversion). After the fixes landed, reported numbers reconciled to the real inquiry count, which gave the team an honest baseline. From there, cost per lead dropped from $99 to $14 on the strongest creative.